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Are you interested in IP? Read our articles below.
Securing a trademark in the European Union is crucial for protecting a business's identity. However, the trademark registration process may not be risk-free. Many applicants make critical mistakes that can result in avoidable costs, litigation or even loss of rights.
In this article, we highlight the most common intellectual property (IP) mistakes made with EU trademarks and provide guidance on how to avoid them.
Read MoreIn the pulsating world of football, where the roar of the crowd meets the finesse of the game, rivalries extend beyond the pitch into realms of business and branding. In this article, we delve into the trademark perspectives of two football giants: Liverpool and Manchester City.
Read MoreWhen it comes to representing your brand, there are two primary options: logo or word mark. Both hold distinct advantages and captivate audiences in unique ways. Let's take a closer look at each option and explore their potential impact on your business.
Read MoreIP lawyers or attorneys, also known as patent and trademark or intellectual property lawyers or attorneys, play a vital role in protecting and safeguarding intellectual property rights. These legal professionals possess specialized knowledge and expertise in the complex field of intellectual property law.
Read MoreIn most countries, the trademark holder has 5 years to commence the genuine use of the mark from the date of registration. What does it mean for your trademark registration strategy?
Read MoreAs well as individual marks, there are two other kinds of trade marks that can be registered – certification marks and collective marks. Collective marks are trade marks distinguishing the goods or services of members of a civil society organisation from the goods or services of others according to the quality, origin or other characteristics of goods or services bearing the collective mark.
Read MoreTrade mark proprietors are usually not exactly patient when it comes to unauthorised or unlawful use of their trade mark, so you would better refrain from such attempts. Trade mark parodies, however, are usually exempt from the above rule.
Read MoreA good trade mark gives confidence to consumers and urges them to keep buying the trade marked goods, thus solidifying the market position of the proprietor’s trade mark against competing manufacturers. Hence, trade marks are essential means of market competition. We have collected several functions of a trade mark to illustrate a handful of examples of how you can use your trade mark.
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