Mirror Mirror on the Wall, Who is the Most Valuable of Them All

Forbes has issued the list of the most valuable brands for 2015. Apple is at the top of the list for the fifth consecutive year with the estimated value 145,3 Billion dollars, followed by Microsoft, Google, Coca Cola, IBM. There was no change in the first five position compared to last year, the most significant one is that Facebook jumped from the 18th to the 10th position.

What is common in them? What can we learn from their success? How can our business’ or our client’s brand become that valuable?

Bence MeszarosJuly 16, 2015brand, brand value, Forbes, top brands, trademark, trademark value

The Cold Turkey of IP

Turkey was in the news recently as a result of Recep Tayyip Erdoğan losing majority in general elections. Erdoğan and his party, the AKP (Justice and Development Party) – worshipped idol by Hungarian PM – is often accused of seeking to build a dictatorship drifting away from the path set forth by Kemal Atatürk, founder of modern Turkey. The voters had the chance to express their opinion whether to move forward on Erdogan’s way towards a presidential system, and they clearly stated no.

Bence MeszarosJune 8, 2015EU, European Union, IP, trademark, Turkey

Unitary Patent: Size Matters?

Following up on our previous article, we review what obstacles the Unitary Patent had to face and may have to face in the future. Furthermore, we take a look at what the Unitary Patent system will probably mean for a small European country based on a formerly classified study from PricewaterhouseCoopers that provides an in-depth analysis of the topic, with disturbing implications.

Bence MeszarosMay 20, 2015EU, European Union, patent, Unified Patent, Unitary Patent

Unitary Patent: the road so far

As the Unitary Patent system is drawing nearer and nearer, it is important to review the current situation, and what the future holds.

Bence MeszarosMay 18, 2015EU, European Union, patent, Unified Patent, Unitary Patent